I had to do alot of research to discover what was necessary to creating an accurate target audience. Primary research such as group discussions about our thriller favorites and what we personally liked where heavily researched. I looked further into my own favourite thrillers and dug our what I personally thought was successful. I noticed from films such as shutter island that my main influence for disturbia was the microelemts and characters involved. I had to also think about age certificates and what the outcome might be. By example would a 12 be too mild? and an 18 be too disturbing for the target audience. I wanted a narrative that was clearly put together and left the audience confused and wanting to discover more before executing this idea. I had to get an opinion of my audience first providing and creating personal questionnaires I was able to gather the necessary information to proceed with my ideas. These included iconography and setting preferences. As well as what sub-genres people preferred. Overall this research helped me to discover what my audience wanted. I was able to see that physiological thrillers were a favourite and that was ultimately what my aim to provide was. In addition to this the overall mind map to discuss accompanied by secondary research such as the questionnaire helped educate me on the things the audience preferred. I was able to learn from this particular secondary research that things such as low key lightening in thrillers and the physiological sub genre as well as isolated setting and even iconography used such as knives which they said was more personal and made them feel like they was more involved with the characters themselves.
Wednesday, 18 February 2015
Evaluation - Question Five
How did you attract/address your audience?
I had to do alot of research to discover what was necessary to creating an accurate target audience. Primary research such as group discussions about our thriller favorites and what we personally liked where heavily researched. I looked further into my own favourite thrillers and dug our what I personally thought was successful. I noticed from films such as shutter island that my main influence for disturbia was the microelemts and characters involved. I had to also think about age certificates and what the outcome might be. By example would a 12 be too mild? and an 18 be too disturbing for the target audience. I wanted a narrative that was clearly put together and left the audience confused and wanting to discover more before executing this idea. I had to get an opinion of my audience first providing and creating personal questionnaires I was able to gather the necessary information to proceed with my ideas. These included iconography and setting preferences. As well as what sub-genres people preferred. Overall this research helped me to discover what my audience wanted. I was able to see that physiological thrillers were a favourite and that was ultimately what my aim to provide was. In addition to this the overall mind map to discuss accompanied by secondary research such as the questionnaire helped educate me on the things the audience preferred. I was able to learn from this particular secondary research that things such as low key lightening in thrillers and the physiological sub genre as well as isolated setting and even iconography used such as knives which they said was more personal and made them feel like they was more involved with the characters themselves.
I had to do alot of research to discover what was necessary to creating an accurate target audience. Primary research such as group discussions about our thriller favorites and what we personally liked where heavily researched. I looked further into my own favourite thrillers and dug our what I personally thought was successful. I noticed from films such as shutter island that my main influence for disturbia was the microelemts and characters involved. I had to also think about age certificates and what the outcome might be. By example would a 12 be too mild? and an 18 be too disturbing for the target audience. I wanted a narrative that was clearly put together and left the audience confused and wanting to discover more before executing this idea. I had to get an opinion of my audience first providing and creating personal questionnaires I was able to gather the necessary information to proceed with my ideas. These included iconography and setting preferences. As well as what sub-genres people preferred. Overall this research helped me to discover what my audience wanted. I was able to see that physiological thrillers were a favourite and that was ultimately what my aim to provide was. In addition to this the overall mind map to discuss accompanied by secondary research such as the questionnaire helped educate me on the things the audience preferred. I was able to learn from this particular secondary research that things such as low key lightening in thrillers and the physiological sub genre as well as isolated setting and even iconography used such as knives which they said was more personal and made them feel like they was more involved with the characters themselves.
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ReplyDeleteYou have provided a proficient analysis of your primary research carried out, stating what type of research you carried out and explaining why, as well as referring to questions and answered received. However, you have not discussed secondary research making it a minimal answer
ReplyDelete1) Explain why secondary research was important - relate to examples of research carried out and knowledge obtained
2) Explain how this helped you and your group decide on what to include and why - how did you go about it
3) What type of planning did you carry out and why - how did your research play into this?